May 2, 2024

About Contributor Tris Hussey

Number of posts contributed
66
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A View from the Isle
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Profile
Professional blogger and blog consultant. Advising Partner, One By One Media LLC

Posts by Tris:

Hosted blog platforms need to move to “business class”

Posted by: of A View from the Isle on on 10/26/05
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I gather from my friends that TypePad had a little issue yesterday.  Okay, they were down or sluggish.  Blogware has had its share of problems too (Disclosure my personal blog is sponsored by Blogware).  Debbie vented her frustrations (here too) and in true Blogosphere style Anil Dash of Six Apart replied in a comment to her post.
 
I’m not going to bash SA here.  There’s no point.  The blog hosts are all having the same problems scaling.  Think about it realistically, how many blogs are created per day?  How many posts?  Top it off with occasional deluges of comment and trackback spam, and you have a real infrastructure issue to handle.  My hat is off to them for working hard to fix and prevent problems.
 
That being said, blog hosts are only slowly
becoming aware that for many of us our blogs are mission critical parts
of our marketing, communications, and daily life.  When Blogware has been
sluggish and I can’t update the Qumana blog … man you don’t want to
have sensitive ears in my presense for sure.  What is needed are
improved SLAs
and hosting for business users.  Squarespace is trying to reach this
market, but they built a whole new platform (Qumana supports
Squarespace, btw)-which means porting things over.  Painful at best,
terrible failure at worst.  I think TP and Blogware need to both
improve their architecture and start to offer a higher level of service
for business users.  Think about the opportunity here … business
users, is your blog critical?  Keep everything the same, but pay a
small increase in monthly cost for … benefits.
 
The other side of it is that many folks are going to start moving to install your own set ups.  At Business Blog Consulting we’re talking about moving to WP.
Seriously.  The move wouldn’t be that hard … lord knows we have
enough geeks capable of doing it.  There is both a threat and
opportunity here.  Let’s see how it all shakes out.
 
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Splogs, Is Google complicit?

Posted by: of A View from the Isle on on 10/24/05
Jim Turner (a fellow BBC-er) posed an interesting idea to me today, is Google complicit in the whole splog problem?  This question turned into a great blog post.  Jim isn’t pointing fingers per se, but let’s lay out the premise here.  Google owns both Blogger and AdSense.  A splog can put AdSense on their blog pretty easily and quickly.  Then the splogger scrapes content from legit folks like us, then people visit the splog and click an AdSense ad.  Google makes money.
 
Hmm.  Personally I don’t think Google is complicit in all this.  Granted they are probably reaping some significant monetary benefits from ads on splogs, but I think Google is just as pissed as we are at this.  Google is trying to be a big, yet cool, company and being labeled a purveyor of online vermin doesn’t help one’s bottom in the long run.
 
As Jim points out, splogs are a big problem.  Hopefully the recent changes to Blogger will make it harder for sploggers to get their work done.  Now if we could only smite the trackback spammers.
 
Orginally published on the Qumana Blog.
 
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Another blog network in town … it’s the power of aggregation

Posted by: of A View from the Isle on on 10/24/05
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Are blog networks the next hot thing?  I’m a part of several blog networks/group blogs.  It’s reminiscent of the 70’s "super group" phenomenon.  Get a group of super stars together and see what shakes out.  For Business Blog Consulting (BBC), it’s working out pretty well.  I’ve been on a few that didn’t fair so well.  You have to have a mix of keeners and those folks who can only post once and a while to make it work.
 
 

 

A group of bloggers including mainstream journalists from outlets such as   CNBC, The Nation and The New York Times are banding together to strike a blow   at established media and pick up some ad dollars in the process.

 

Pajamas Media, alluding to the belief that bloggers (pros especially) work in our jammies (I don’t BTW … I have to get dressed like everybody else in the morning). The founders are clearly hoping leverage what I was writing about this weekend for Bloggers for Hire (B4H, which I am a part of with fellow BBC-er Jim Turner) that bloggers can leverage their skills and the ease of publishing to blogs into more exposure, etc.  PJ is clearly going for the all-star cast model.  What will come out of it?  We’ll have to see, but I think the trend is a good one.  Blog networks will give bloggers more destinations to publish their work and therefore the potential to make more money in the process.
Jeremy Wright told me this during a Skype IM conversation regarding PJ:

 

"It’s
always nice to see the big players finally waking up to the power of
blog networks. Obviously everyone’s keen to see what the incredibly
creative people who are involved with PJ Media come up with but, until
we see what they actually have up their sleeves it’s a little hard to
get too nervous.

 

Even in just the 1 short month b5media
has been around, we’ve already seen 3 networks promise big launches,
only to tone back their expectations (one launched with 50 and now only
has 35, for example).

 

We look forward to the competition and new ideas PJ Media will bring.   It’s always nice to be challenged, after all."
The
competition aspect, IMHO can only be good for the Blogosphere and
bloggers.  Think about it, if you’re good (and I certainly don’t claim
to be), you could entertain offers from several networks and take the
best offer.  Or you can just publish to them all and reap the benefits,
and chronic sleep deprivation.
 
 
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Fear not the Dark Blog …

Posted by: of A View from the Isle on on 10/17/05
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Debbie Weil
No, Dark Blogs aren’t evil, Dark Blogs are blogs within a companies firewall.  They aren’t for public consumption, they are for internal KM, internal news, maybe even internal fun (gawd, not that!  not at work!) Debbie has a great post about McDonald’s embracing blogs internally in a big way (yes, that is Debbie and Scoble on the right).
 
I hope we get more success stories like this.  COOs with their own podcasts and weekly posts.   Maybe IT using blogs (hey and wikis, why not) to track projects and keep upper management informed.  Hey why not a joke or cartoon of the day?  Yeah, okay HR and Legal might get a little twitchy, but there are ways to handle that.
 
 
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Sifry’s State of the Blogosphere: Splogs

Posted by: of A View from the Isle on on 10/17/05
David Sifry has the latest installment of State of the Blogosphere reports ready for our perusal and commentary.
 
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Let’s just start with the top-line summary:
     

  • As of October 2005, Technorati is now tracking 19.6 Million weblogs   
  • The total number of weblogs tracked continues to double about every 5   months   
  • The blogosphere is now over 30 times as big as it was 3 years ago, with no   signs of letup in growth   
  • About 70,000 new weblogs are created every day   
  • About a new weblog is created each second   
  • 2% – 8% of new weblogs per day are fake or spam weblogs   
  • Between 700,000 and 1.3 Million posts are made each day   
  • About 33,000 posts are created per hour, or 9.2 posts per second   
  • An additional 5.8% of posts (or about 50,000 posts/day) seen each day are   from spam or fake blogs, on average
Not bad!  Oh yeah, blogs are a fad … Not!  Fine, enough cheerleading.  The important parts of this post is the attention paid to splogs (spam blogs).  Steve zeros in on this and I think I will continue from this morning’s discussion that I’ve already posted.
 
Note the red sections of the next two charts.  I’m going to keep them full-size so you can see the detail:

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The image “http://blog.qumana.com/Slide0004-4-tm.png� cannot be displayed, because it contains errors.

According to Technorati, then, splogs are the huge plague that they seem
to be.  I disagree, to a degree.  I agree that the majority of blogs
and blog posts out there aren’t splogs and don’t generate comment spam
or trackback spam, etc.  Fine.  But I also think Technorati is under
counting, David
to his credit acknowledges this, and I am more concerned with the fact
that the red portions started recently and don’t seem to be slowing.
Of course it is hard to quantify the rate of splogs and splog posts
because a big news item will swamp them out (which is a good thing).  I
am also concerned that sploggers will use available tool to see that
something on is hot on the blogosphere and spam targeted to that.  What
if all our efforts for Katrina were matched 2 for 1 with splog?  These
are bots, they can be switched on and off.  Cranked up and down.  That
worries me.
 
 
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Okay Paul … here’s my review of WordPress.com

Posted by: of A View from the Isle on on 09/27/05
Paul wrote a post yesterday about being invited to try the new hosted WordPress service.  He asked for a review … and well here are my thoughts thus far …
 
I’ve been playing with my new WordPress.com blog—ProBlogging How to—for a while now.  First thoughts, I really like it.  Qumana connects in a cinch.  I’ve been cross-posting and re-posting without problems.  The site isn’t getting much traffic yet, so trackback and comment management isn’t something that I’ve had to deal with.  On the down side, the admin/dashboard has been a bit sluggish at times and I would like to edit the template (I did choose a standard one, and really like it).  Beyond that, looks good.  Heck it is beta, gotta cut Matt some slack!
 
I’m very excited to have another serious blog hosting option out there.  Yes, I still like Blogware.  I also think TypePad and Bryght are solid too.  I am curious about the WordPress.com business model, though.  Is is going to be free? (Way unlikely, IMHO)  Ad-supported?  Tiered?  I’d love to know.  Matt, ping me … let me know, please?
 
 
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When is enough, enough? How many feeds to do you need to read?

Posted by: of A View from the Isle on on 09/27/05
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45432036_673097e4db_m.jpgArieanna’s section on the latest bit from our survey—Qumana Blog — The use of RSS – Blog Survey Results—got me to thinking about my own adventures with RSS.  Like most folks I started slowly.  Though being an info junkie I jumped pretty fast into the double and triple digits.  But, like Arieanna, my feed list didn’t really explode until I became a pro blogger.  Hmm.  And now that I am, I find that I’m so busy with other things, I barely read a quarter of my feed list.  Many days I don’t even make it though my “Must read list”.  So this begs the question, since we’re already info-overloaded, when is enough, enough?
 
 
 
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More on our Qumana user blogging survey

Posted by: of A View from the Isle on on 09/27/05
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45432039_c8abbd07e0_m.jpgA little while ago we launched a survey of Qumana users to better understand both how they are using Q, but also more about them and their blogging.  Arieanna’s first post on the results of the survey is really good—Qumana Blog — Blogging Survey – On Bloggers.  As I’ve let the data rattle around in my head I am struck by the feeling that these data show that blogging is really becoming more mainstream.  Look at the charts.  Lots of them are nice bell curves.  Bell curves are “normal distributions”.  Look at the chart at the right.  Nice breakouts here.  There is, of course, a skew towards experienced bloggers, but I think the roughly 50% of “new” bloggers (a year or less) is a great sign that more people are finding blogging and enjoying it.
 
 
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CBC Bloggers to challenge the CBC itself

Posted by: of A View from the Isle on on 08/21/05
Caught this yesterday on Tod’s blog—BREAKING- Locked-out CBC Workers to Launch Competitive service—since I’ve been at Blog Business Summit all week, yesterday was the first chance I had to catch up on my reading.

The gist is that locked-out CBC workers are going to use a blog—www.cbcunplugged.com—andpodcasts to put out news and favourite programs to compete with theiremployer.  I can’t wait.  Tomorrow is the big day.  Ihaven’t been to the CBC website in days.  If I don’t get the newsupdate e-mails, I don’t go.  Who has my attention now?  The Globe & Mail.  Their newsletter is nice, html layout, etc.  I’m going to have to see if I can get an evening wrap up in addition to my morning one.

 
 
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What is Debbie thinking in this picture?

Posted by: of A View from the Isle on on 08/19/05
Debbie Weil

Caught Debbie while talking with Scoble.  Hmm  What’s on her mind do you think?

 
Anybody want to guess?

 
And, yes, she likes the picture.
 
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BBS05: Matt on WP

Posted by: of A View from the Isle on on 08/19/05
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Matt is demoing the new WP 1.6 with Om.
 
Cool new features of WP 1.6:
  • WYSIWYG editor
  • Side-panel features like categories can be moved around to better suit the order you prefer.

WP is also launching a hosted service called WordPress.com for hosted blogging.  Continues …

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The Pirillo and Rice show …

Posted by: of A View from the Isle on on 08/18/05
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Chris and Eric“Don’t be a one trick pony …” Pirillo.  When going to advertisers, make sure you have options.  Have to be fluid to really be successful at online advertising.
 
Try-vertising.  Chris’ example of his GoToMeeting sponsorship and Microsoft Windows Media (Disclaimer I am sponsored by Convoq ASAP) … he uses the product in his shows and such and as such advertises it.  Yeah.  I love it.
 
Bottom line: creativity.
 
Hey you know what, for all the jokes and stuff about Chris and Eric, these guys are smart and eloquent about advertising and their creative ideas are cool.
 
 
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Please check out the rest of my posts on the Qumana blog …

Posted by: of A View from the Isle on on 08/18/05
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Thought I’d make a post here to let folks know that I’m going to be posting the remainder of my BBS coverage on the Qumana blog.
 
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BBS05: Selling online Buzz Bruggerman and Byron

Posted by: of A View from the Isle on on 08/18/05
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Buzz and ByronBuzz: "Products are about conversations … A blog is about conversation …"  I love listening to Buzz talk, I think I’ve heard him 3-4 times.  Always cool.  Still working on him to use Qumana.  Now I use ActiveWords a lot … opening apps, blog signatures, etc.  Buzz is also using MindManager to present (he always does, and I love MindManager too).
 
60-70% of ActiveWords downloads come as a result of blog posts. Continues …

Throwing candies at Scoble and Dave Taylor

Posted by: of A View from the Isle on on 08/18/05
Going beyond posting … Dave and Scoble are talking about the whole way to start building more traffic and connections.  As they started Dave told the audience that we were free to throw the candies that are on the table at them … as long as he could throw back.
 
tech.memorandum, Joi Ito’s blog chat room … places to get noticed.
 
The long tail … the edges of the conversation.  Okay maybe not the best definition.

Continues …

On blog design … DL Byron and Chris Brownrigg BBS05

Posted by: of A View from the Isle on on 08/18/05
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Byron is talking about design and blogs.  Okay, now I’ve been a designer for a long time, so I’m just liking to hear what his influences are and design philosophy.
 
The Boeing blog … the design challenges.  Bloggers can be harsh.  What is a blog?  Is it that being running on a blogging engine?  Maybe not, but heck it makes it a lot easier.  Do you call it a journal or blog?  Does blog have a bad connotation to large companies? Continues …

BBS05 — Jay Stockwell … BlogPulse … Neat stuff

Posted by: of A View from the Isle on on 08/18/05
Jay Stockwell of Intelliseek.  Gotta love self-effacing humour to start things off.  Jay used the trend tracker to show him, Evelyn, and Bob Wyman of PubSub (who is speaking now).
 
Starting to get into the nitty-gritty of listening to the Blogosphere … new tool from Blogpulse/Intelliseek called Profiles.  Unfortunately the Qumana blog wasn’t listed, but View from the Isle was so here’s a search on it.  Very, very cool.  Gives you a nice profile of a given blogs rank, links to, buzz, etc.  Rick … here’s one for you … Business Blog Consulting.
 
And since I’m sitting next to Jim Turner and Debbie Weil here’s a trend tracker comparing the three of us … Go Debbie go!
 
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BBS05 starting off — Evelyn Rodriguez blog as marketplace

Posted by: of A View from the Isle on on 08/18/05
Steve Broback made a great analogy about the early days of the web and companies developing AOL Channels and not websites and today having websites and not wanting blogs.
 
How to listen to the Blogosphere
Evelyn Rodriguez.  The Blogsphere as the crossroads, the public marketplace, the place where ideas are exchanged.  Though Evelyn asked whether we were getting her metaphor … I certainly did, maybe because I’m an anthro geek.  It truly is, the Blogosphere as the place where we learn about each other.  Where we listen.  Where we exchange.  Where we connect.  Evelyn is helping to direct the meme from monitoring the Blogosphere to listening.  People are coming up and saying hi to you.  Yeah, this is good.  Those who are listening, those who are coming by.  I like it.
Continues…

 
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Good morning from San Francisco and BBS05!

Posted by: of A View from the Isle on on 08/18/05
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Good morning! 

I’m here with Jim Turner in the second row at BBS05.  We’re sipping our coffee and muching our danish.  Last night a lot of great bloggers got together for a geek dinner, which I missed, and then drinks at Maxwells, which I got too, so if you’ve ever wondered are bloggers as cool and nice in real life as they are online.  Yes.  In, fact more so.

 
The first keynote is starting … time to post this and start live blogging!
 
 
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Is blogging a “safe” career?

Posted by: of A View from the Isle on on 08/15/05
Picked this up today from one of my fav blogs—?ic @TomorrowToday.biz » Blogging as a career.  They referenced this newspaper article highlighting Stoneyfield Farms,  and open the important question of the risks and readiness of business at blogging.  This is an excellent closer: (more …)

 

Certainly
the dangers are massive, for both blogging and the companies concerned.
One hopes that blogging is developed and entrenched enough to withstand
an assault from corporates looking to exploit another ‘open source’
medium? But the market is powerful and I have a feeling it will be the
corporates who do it badly that will, in the end, feel the pain. “Don’t
go toward fake blogs. Don’t launch character blogs. Use a blog for what
it’s for, transparency,� said Steve Rubel, vice president of client
services at CooperKatz & Co., a New York PR firm.
As
blogging becomes more and more accepted as a communications tool, I
think the role of a blogger in an organization is going to move from
being one person to just being part of the whole schema.  How long ago
was it when the "Webmaster" was one guy or gal doing all the
grunt work on a site?  I see blogging as no different.  We’re going to
have a vanguard of early company bloggers who will set the standards
for others to follow.

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