First a disclaimer. I’m a loyal fan of Woot.com. Not only do they offer unbeatable deals of some really cool gadgets, but they are also damned funny! It’s such a hoot reading their product of the day descriptions. Today’s was no exception:
For generations, American parents have trusted Barbie to prepare our daughters for adulthood, when theyâ€™ll be judged by completely unrealistic standards of beauty. Now, along comes everybodyâ€™s favorite plastic blonde with another reality check for the little she-tots. Thereâ€™s no better way to say â€œMerry Christmas, and get ready for a lifetime of household drudgeryâ€? than the Barbie Real Vacuum by Bissell.
Ah, but we shouldnâ€™t be so cynical. It doesnâ€™t befit the season. Besides, the Barbie Real Vacuum is more than just a toy-slash-propaganda-piece; itâ€™s an honest-to-Gaea cordless, rechargeable sweeper. A rotating brush, an easy-empty dust cup, and a washable filter make it easy for the wee lass in your life to make herself useful. Just one push of a button converts the Barbie Real Vacuum to a hand vac, and the whole thing weighs a mere 3.25 lbs, well within the capacities of all but the scrawniest kids.
Itâ€™s wonderful how those innocent, wide-eyed bambinas love to help out around the house. Take advantage while you can with the Barbie Real Vacuum by Bissell. After all, in just a few short years your little girl will be stealing your cigarettes and sneaking out of the house every night. Thereâ€™s nothing the Barbie Real Vacuum can do about that, but at least youâ€™ll have gotten some housework out of her in the meantime.
Feminist or chauvinist, you can’t help but appreciate such witticism!
Now to the point… Woot.com, having such clever, sharp-tongued writers on staff, surely could produce an exemplary blog, right? Certainly as a fan of theirs, I expect their blog to be absolutely killer! Unfortunately, it’s anything but. For the most part, it’s merely a copy-and-paste of their product-of-the-day descriptions. Attention retailers: Product description copy does not make for acceptible blog posts.
Because this is such an important point, let me restate it for emphasis… PRODUCT DESCRIPTIONS DOES NOT A BLOG MAKE!
I think somebody must have let Magazines.com in on this, because a year ago they abandoned their uninspired blog which was full of nothing but product descriptions.</RANT>