The American Marketing Association is holding a three-city seminar in the coming weeks about business blogging in Seattle (Dec 17), New York (Jan 21) and Chicago (Feb 18). Chaired by business blogger Toby Bloomberg. From the sales copy:
Internet surfers, advertisers, journalists and even politicians do it. But are blogs a credible marketing strategy for your brand or company? Experienced bloggers answer your questions and show how to incorporate the newest internet-based strategy into your organization‚Äôs marketing plan. Leave this marketing blog workshop with innovative ideas and specific techniques to apply directly to your own marketing strategy.
Costs $695 to attend for non-AMA members (only slightly cheaper for members).