April 19, 2024

Survey: The Blog as a Meaningful Business Tool

Posted by: of ExecutiveSummary.com on 07/16/04

I just got the following email:

Dear Sir,
My name is Matthew Lin, an MBA candidate at University of New Brunswick at Saint John, Canada. I am currently conducting a research on how weblogs are being used as business tools, and their particular implication for small and medium enterprises. I have designed a questionnaire in order to survey individuals who publish weblogs or can describe the reasoning behind their company’s weblog. The survey will be posted online for one month, starting next week. I am seeking your assistance to promote this survey to your readers, in hope of gathering a good cross-section of business weblogs. Please spread the word!
The survey [“The Blog as a Meaningful Business Tool”] is available at: http://business.unbsj.ca/bblog/
Additional information about this project (e.g., objectives, hypotheses) are available upon request.
Thank you for your consideration. If you are aware of others who might also be interested in posting this questionnaire URL, please feel free to forward this email to them.
Sincerely,
Matthew Lin

Be a sport and help the fellow out: take the survey and spread the word. I’ll be sure to post results when they’re made public.

3 comments for Survey: The Blog as a Meaningful Business Tool

  1. This looks like a great survey on business blogging. Thanks for the heads up on it.

    I completed the questionnaire, and I have recommended it to my readers as well.

    Comment by Wayne Hurlbert — July 17, 2004 @ 12:54 am


  2. Remaindered Links

    Techdirt says “After The Lawyers, Can We Kill All PR People?” Think he’s PO’d that PR people still don’t get blogs? A reader tells me that another military blogger has been silenced. Is this a trend? Rick Bruner says please

    Trackback by Micro Persuasion — July 18, 2004 @ 11:49 am


  3. […] Survey: The Blog as a Meaningful Business Tool : Business Blog The survey [ The Blog as a Meaningful Business Tool ] is available at: http://business.unbsj.ca/bblog/ Additional information about this project (e.g., objectives, hypotheses) are available upon […]

    Pingback by Survey: The Blog as a Meaningful Business Tool : Business Blog - Business Tool Links — June 15, 2006 @ 1:57 pm


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