http://www.businessblogconsulting.com/2004/06/nikes_art_of_sp News, commentary, tools and tips about business blogging and the world of corporate blogs Wed, 08 Jun 2011 13:09:28 +0000 hourly 1 http://wordpress.org/?v=3.1.2 http://www.businessblogconsulting.com/2004/06/nikes_art_of_sp#comment-184 hugh macleod Mon, 14 Jun 2004 09:19:55 +0000 http://www.businessblogconsulting.com/2004/06/nikes_art_of_sp.html#comment-184 Another crossover idea? Let Nike sponsor the production of a young band's video... Lord knows what kind of product placement they'd demand in return (probably too much, sadly), but Nike could generate a lot of goodwill -buzzsetting up young bands and young filmmakers together and reaping the karma points. Another crossover idea? Let Nike sponsor the production of a young band’s video… Lord knows what kind of product placement they’d demand in return (probably too much, sadly), but Nike could generate a lot of goodwill -buzzsetting up young bands and young filmmakers together and reaping the karma points.

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